Facebook is working on a new section for local news

12 Enero, 2018, 06:10 | Author: Misty Newman
  • Facebook news feed changes ‘deeply significant’ for publishing industry

The experiment is apparently being led by Facebook's News Partnerships team, which is employing human curation and machine learning to fuel the content found in the "Today In" section.

"Pages making posts that people generally don't react to or comment on could see the biggest decreases in distribution".

"As we roll this out, you'll see less public content like posts from businesses, brands, and media", Zuckerberg said.

President Mark Zuckerberg composed on Facebook today, "I'm changing the objective I give our item groups from concentrating on helping you find applicable substance to helping you have more important social cooperations".

"I also expect the time you do spend on Facebook will be more valuable", he wrote. However, Facebook does conveniently and constantly offers me the opportunity to pay them to show a post to more of you.

The change may also work against Facebook's immediate business interests.

The social networking firm wants to expand this app to more cities and then other countries gradually.

The comments come after widespread media speculation about the impact of social media on how consumers perceive issues and society, and the potentially harmful effects of bogus news and extremist content in news feeds.

Facebook frequently tweaks this ranking algorithm.

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Given recent public scrutiny, the social network was now "in the hot seat", said Gabriel Kahn from the University of Southern California Annenberg School for Communication and Journalism.

Facebook has been flirting with the idea of "sort of" creating two newsfeeds, one for friends and family and another for pages that would be buried under an Explore Tab.

Mr Kahn added the update from Mr Zuckerberg was a "clear admission" that Facebook wielded significant power over the health of society.

He acknowledged that many of Facebook's more than 2 billion monthly active users had expressed frustration over the amount of third-party content they were seeing as they scrolled through their feeds.

The change, Facebook admits, is major.

Now the Facebook CEO is kicking off the effort with a move he says is meant to boost the well-being of users, possibly at the expense of the well-being of publishers and other businesses. There's no word on when the new feature would be pushed to more areas.

Whether the "Today In" feature will help boost local media remains to be seen. With less prominence, expect some viral sites to very quickly go out of business.

Facebook has been known to make changes to News Feed that at first cause discord with its user base. The question now is: by how much?

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